A websitethat carries your brand.
You run a studio or your own beauty brand. What you don't need: another template that buries your identity. What you do need: a website that simplifies bookings, builds trust, and feels as individual as your treatments.
- Mobile-first, since over 80% of your customers book from a smartphone.
- Booking and appointment flow integrated end-to-end, no separate dashboard required.
- Live reference in the beauty space: lafemmekosmetik.de and other brands.
Why you're in the right place.
I have been building websites since 2017 — and over the past few years deliberately for brands that want to appear personal, aesthetic, and honest.
My standard: after launch, your website should feel just like your treatment rooms — orderly, inviting, valued.
My name is Justin Eiletz. I live and work in Oldenburg and serve brands in cosmetics, health, and lifestyle as an independent software engineer. I shipped my first beauty suite live with La Femme Kosmetik; further studios with the same standard are now following.
Throughout the project you speak directly with me — no account manager, no handoff to subcontractors. Decisions happen faster, follow-ups are shorter, and the result is more dependable.
How your website comes together.
Four clear steps from the first conversation to launch. You always know where we stand and what comes next.
- 01
Complimentary first call
Thirty minutes by phone or video. We discuss your brand, your treatments, and what you have in mind. You receive an honest assessment instead of sales pressure.
- 02
Concept and fixed price
Within a few days you receive a binding concept with fixed price, schedule, and a short list of materials needed (text, images, logo). Your costs are fully predictable from this point on.
- 03
Design and build
I create design drafts and review them with you before development starts. We then assemble the content together — you see every stage on a private preview page.
- 04
Launch and handover
We go live; I take care of the domain, hosting, and search-engine registration. Afterwards I show you how to maintain content yourself — or take on long-term maintenance on a fixed monthly fee.
What results look like.
A selection of brands and features I have shipped in the beauty space — or that are readily achievable.
- 01
La Femme Kosmetikstudio
Live at lafemmekosmetik.de. Modern visual identity, integrated booking flow, prepared for multiple languages. The benchmark for every new beauty brand.
- 02
Your own brand world
Colors, fonts, and imagery aligned with your existing recognition — including logo refinement if a refresh would help.
- 03
Bookings and galleries
Online appointments with reminders, before/after galleries, post-treatment care notes — all in your brand's look and feel.
Beauty Starter.
The entry-level offer for studios and beauty brands that want a strong online presence now. Fixed price, clearly defined scope.
A complete landing page in your brand identity, mobile-optimised and with integrated booking flow — live in two weeks.
- Custom design based on your brand
- Integration with your existing booking tool
- Search-engine and smartphone optimisation
- Domain setup and a handover session
All prices include 19% German VAT. 50% is due at project start, the remainder after go-live.
Request the Beauty StarterWhat you're probably wondering right now.
The three questions that come up in almost every first call — answered in advance.
How long does the project take?
Beauty Starter goes live after two weeks, provided you supply your content (text, images, logo) on time. Larger projects with their own shop or a multi-language presence take longer accordingly — you'll receive a binding schedule in the concept phase.
Can I change content myself later?
Yes. On request I include a simple editor where you can update text, dates, and images independently. Alternatively I take on long-term maintenance for a fixed monthly fee.
What about privacy and the imprint?
Standard. The privacy policy and imprint are aligned with you and integrated in compliance with applicable law. I do not use any trackers without your explicit approval.
More on this in the blog
Background reading on the topic — writing rather than selling.
Let's discuss your studio.
Thirty minutes by phone, complimentary and non-binding. You'll learn what your website could look like — and whether I'm the right partner for it.